Monday, October 3, 2011

Podcast #2 Color Theory


The right use of color can do what?  
Maximize productivity, minimize visual fatigue, and relax the body.
Within the electromagnetic spectrum, which waves allow us to see color?
Visible light is what causes us to see colors
Describe white light?
Equal parts of all colors in visible spectrum.
How do we see color if objects "have no color of their own"?
We see colors when they absorb or reflect colors in the visible spectrum.
What is a glass prism?
Transparent triangular object that breaks white light into all of the colors of the visible light spectrum.
What seven colors result when white light is refracted through a prism?
Red, orange, yellow, green, blue, indigo, violet.
Describe hue?
The color itself. Each hue is a different reflected wavelength of light.
When does white light occur?
All wavelengths are reflected back to your eye.
When does black light occur?  
No light is reflected back to your eye.
How color is perceived depends on what?
Depends on the type of light that it is seen with. Incandescent, fluorescent, and natural sunlight.
What is a color wheel?
Visual tool that shows the relationship between primary, secondary, and tertiary colors.
What are primary colors? Name them?
Red, blue, and yellow. When two of these colors are mixed together, they create a secondary color.
What are secondary colors? Name them?
Orange, green, and violet. When primary and secondary are mixed they make a tertiary color.
What are tertiary colors? Name them?
Named by the colors used to create them. Red-orange, yellow-orange, yellow-green, blue-green, blue-violet, and red-violet.
What are neutral colors? How can they be created?
Don't show up on the color wheel. Colors of very low saturation. Black, gray, white, and brown. 
Can be created by mixing complementary colors.
How can a neutral color help a design? 
Help put the focus on other colors and tone down some colors.
What are complementary colors? Name them?
Colors that are positioned opposite of each other on the color wheel. Red and green, orange and blue, yellow and violet.
What is color value?
Lightness or darkness of a hue or color.
What is a shade?
When you add black to a hue producing a low value color.
What is a tint?
When you add white to a hue producing a high value color.
What is saturation/intensity?
Brightness of a color.
What happens when you mix complementary colors together?
You produce a dull tone.
Describe color harmony?
A pleasing arrangement of parts. Helps to create visual interest and sense of order.
What is a color scheme?
Harmonious color combinations. Used to create style and appeal.
Describe a monochromatic color scheme? 
Uses tints and shades (value) of one color. Clean and elegant. Soothing and go well together. Easy on the eyes.
Describe an analogous color scheme?
Uses three colors that are adjacent to each other on the color wheel. (Next to each other). One color is used as the dominant color and the other is used to enrich the scheme. Found in nature and pleasing to the eye. Bright and cheery affect. One hue is the main color.
Describe a complementary color scheme?
Made of two colors opposite of each other on the color wheel. Will draw a lot of attention. Works best in situations where you need high-contrast compositions. Nature.
Describe a split-complementary color scheme?
Uses three colors and the 2 colors adjacent to its complementary. Will draw attention but without the tension of complimentary scheme.
Describe a triadic color scheme?
Uses three colors equally spaced around the color wheel. Offers a strong visual balance.
What colors are considered to be warm colors?
Yellows, oranges, reds. Colors found in the sun.
Describe a warm color scheme?
Strong and welcoming. Expresses aggression, excitement, and danger. Will overpower other colors in a design.
What colors are considered to be cool colors?
Greens, blues, and violets.
Describe a cool color scheme?
Gives an impression of calm and doesn't overpower other colors. Give illusion of depth.
Why is important to consider which colors are being used within a design?
Think about how colors are perceived. Meaning of color impacts all visual communications. Important to understand how color is used in our culture. Convey the right tone or message and revoke he desired response.